Seats that did not exist until someone built them.

A new coworking and innovation space in a historic downtown building was preparing to open with a mission tied to inclusive entrepreneurship and the legacy of the block it sat on. The concept was strong and the community goodwill was real. What did not exist was a go to market motion, a tenant pipeline, or a way to convert civic enthusiasm into signed leases.

We led go to market strategy and brand positioning for the launch, establishing the space as an economic and cultural anchor for founders and creators. We secured strategic partnerships and early tenants by working directly with local business leaders and institutions. We built a citywide engagement campaign in coordination with the governor's office and civic leadership to drive visibility and community alignment.

Eighty percent occupancy within three months of opening. Key partnerships converted into investments and long-term leases, giving the space financial stability from day one. Artist-driven programming embedded the local creative economy into the building.

A procurement and spend management platform serving dental organizations had a product and no commercial motion. The vertical was underserved, which made the opportunity real and the playbook nonexistent. The company needed someone to define the market approach and prove the product could be sold before it could justify building a sales team.

We built and executed the initial go to market strategy targeting dental service organizations and group practices. We defined the outbound motion, shaped the messaging, and closed the foundational accounts that established product market fit.

Accounts onboarded managing more than $140M in spend. Automated procurement workflows that cut errors by thirty percent. Sales traction that supported a $5.37M Series A raise.

A company connecting businesses with vetted remote IT professionals was at pre-seed with no US presence, no pipeline, and no sales infrastructure. Everything had to be built before anything could be sold.

We built and executed the full go to market strategy, ran the entire sales cycle from prospecting through onboarding, and stood up the outbound systems and account management processes behind it. We worked alongside product and operations to refine the offering against what customers actually said.

The first five US clients and more than $100K in early revenue. Over 200 leads sourced and qualified, with thirty percent of meetings converting to proposals. Account management processes left in place to support retention and scale.